Search engine optimization (SEO) has become an integral part of web marketing, serving millions of users daily. It has become the most important part of a website’s marketing strategy, allowing it to receive free targeted traffic from search engines. It is known that most users will click on the top five results of a search, so it is crucial to be in the top five results if you want to gain visitors and customers. While it is often mistaken to think that SEO only relates to search engines, it is essential to understand how it impacts the user experience.
Productivity is often a complex issue, with many different theories and concepts on the matter. Unfortunately, most managers just don't understand their own company's productivity model. Because of this, they often make errors in implementing productivity-boosting processes and policies. Worse yet, these errors may be passed onto other departments and workers, further reducing productivity.